About BritAnalytics
Boards want AI and analytics fast — but messy, misunderstood data stalls delivery. BritAnalytics cleans and prepares CRM, ERP and finance data, then validates what it means with your domain experts so AI actually works.
Here’s What Data Leaders Are Saying…
“At a recent roundtable with 27 Data Leaders from the City one thing kept coming up. Boards wants AI…but data’s a blocker. My message is always the same—data exists. Think unstructured, inferred, and synthetic data. Then—your AI efforts start delivering and people notice.”
Who We Are
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As a UK-based data consultancy we’re passionate in helping mid-market teams get their digital, analytics & AI projects over the line, by getting you data ready.
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Data is data is data. If we can’t fix your data, we’ll tell you immediately. Our work has taken us to over 45 industries.
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We’re based in Halifax, West Yorkshire, United Kingdom. We’ll come over to your place if it makes it easier and faster to get to know your unique situation.
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Using AI technologies, we built SellPredicta to forecast sales from messy real-world data, using over 3 million sales records, spanning 20 years of sales. Where did the data come from - our clients Sales, and Finance systems.
Other examples include working with CRM, ERP, Finance, Manufacturing, Distribution, Ecommerce systems.
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GoLive Consulting Ltd, is our registered company name. It’s been around since 2005. Why not read our story, in the next section.
What we do
Boards want AI and analytics quickly. But data readiness is always the blocker. BritAnalytics gets your data ready for any digital project.
Get your sales, finance and stock data ready so your digital, analytics and AI projects keep moving
Fix the numbers so teams stop debating what’s “right”
Agree simple definitions so everyone measures the same thing
Make reporting faster and dependable for weekly decisions
Pressure-test insights with your people before you scale anything
About BritAnalytics
It’s 1995, I walked away from my Head of Digital role. Why? At every turn—boardroom, process, late-night fixes—root issue always data.
Shaffiq Mahmood, BritAnalytics Founder
In 2016, I acquired an ERP business. It was clear: clients needed more than systems. Dashboards & spreadsheets everywhere, reporting bottlenecks, decisions delayed. I was even more convinced—data matters.
Dr Jamil Ahmed Advanced Analytics
Dr Irfan Mehmood Applied AI
Then came 2019 —before ChatGPT, I met Dr Irfan and Dr Jamil. Together, we built SellPredicta — helping SMEs forecast sales with predictive AI.
BritAnalytics took shape in 2020. Old clients started coming back, not for dashboards but asking us to help fix data for Analytics and AI. They saw and wanted the advantage.
You Ready for AI ?
AI and Analytics projects are stalling and the root cause is almost always data. Get a complimentary AI Readiness Assessment. It’s designed to help you uncover hidden risks, identify the right data early, and kill avoidable data delays.
Some of Our Clients

